APPLETON, Wis. (WFRV) – In a sensational twist of fate for rock enthusiasts and vodka lovers alike, Rick Nielsen, the legendary guitarist of Cheap Trick and Rock’ n’ Roll Hall of Famer, was in the spotlight for a bottle signing event at Total Wine on Saturday.
Known for his iconic five-neck guitar and unforgettable riffs, Nielsen will be promoting his very own ROCK’N Vodka brand during this much-anticipated occasion.
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As Nielsen gears up to rock the local scene, he reflects fondly on his history with Appleton.
“We used to play here all the time,” he reminisced, recalling performances at the Quarry that left an indelible mark on fans and musicians alike.
This weekend, he was back, showcasing his entrepreneurial spirit. Nielsen’s journey with ROCK’N Vodka is a testament to his commitment to the community.
“I help people get jobs. I don’t need another job, but I like it when other people have jobs,” he shared, emphasizing the importance of supporting local businesses while serving up his unique brand of vodka.
Long-time fans like Lucy Barreto-Delcore from Bonduel were counting down the hours until they could meet the rock icon.
“Oh my God, we came like three and a half hours early! We thought for sure it was going to be packed,” she exclaimed.
Lucy has seen Cheap Trick perform multiple times, and she expressed her enthusiasm for the opportunity to snag a signed ROCK’N Vodka bottle.
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“I actually had a sample and it was so good I had to buy a case!” she added.
In a bid to amplify the excitement, the only thing better than a signed bottle is the chance to meet the rock star behind it. It was a chance for fans to not only enjoy the event but to feel like VIPs.