Appleton, Wis. (WFRV) – Construction season is ramping up across Wisconsin, bringing a renewed focus on safety as work zone risks increase statewide.
Officials with the Wisconsin Department of Transportation kicked off ‘Work Zone Awareness Week’ with a reminder that small decisions behind the wheel can have life-or-death consequences.
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Drivers are urged to slow down, stay alert and eliminate distractions when traveling through construction areas.
According to DOT officials, more than 2,000 crashes occur in Wisconsin work zones each year, and seven people were killed in work zone crashes last year.
Transportation Secretary Kristina Boardman said the leading causes of those crashes are preventable, including speeding, distracted driving and following too closely. This year’s national campaign theme reflects that message: “Safe actions save lives.”
Road workers echoed the call for caution, urging drivers to move over and slow down when they see flashing lights.
“We all have families waiting for us at home,” highway worker, Isaac Maisonet said. “We want to make it home just like you do.”
This year’s construction season includes major projects across the state, including work along Interstate 41 between Appleton and De Pere. Officials say new safety measures and technology will be used to reduce crashes, including electronic message boards designed to slow traffic and prevent backups.
The state is also investing in prevention through education and outreach. The biennial budget funds a new driver education course aimed at helping future motorists better navigate work zones. In addition, a public service announcement will air at gas stations along the I-41 corridor to inform travelers about ongoing construction and reinforce safety practices.
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Law enforcement officials say distracted driving remains a major concern. Handheld phone use is prohibited in and near work zones, and drivers are required to move over or slow down when approaching roadside workers and emergency responders.
Over the past five years, Wisconsin has seen more than 10,000 work zone crashes, resulting in thousands of injuries and dozens of deaths. Officials stress that those incidents are largely preventable.
“Work zone safety isn’t just about slowing down for a few miles,” Boardman said. “It’s about responsibility and recognizing that a moment of impatience can change lives forever.”
